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vSocial™ - Social Network Software

vSocial – world’s best social network framework
vSocial Framework for Design & Development of Custom Social Networks

200+

social networks built on it

25,000+

hours of development

The journey of vSocial

We are all inherently social or the whole idea of social networking would have never become a billion dollar industry. Our team is essentially very millennial and very social. So five years ago we embarked on a quest for creating a framework that would allow us to build ANY kind of social network under the sun for the millennial users. vSocial™ was born more out of passion for the spirit of community interaction than as a business idea. And as it happens with any great idea, our passion for developing and growing community engagement got us some of world’s most niche social network projects.

vSocial™ is a homegrown mobile-first framework that we use in order to build all of our social networks. We have built more than 200+ social networks for interest groups, for employees, for customer communities or for sports fans on this framework.

Team Vinfotech attempted to answer a big question:

How will vSocial™ become a game changer in community engagement?

Team Vinfotech dwelt into the root of this challenge from all possible perspectives, putting in 25,000 hours of failing, succeeding and getting back on. We wanted to test all of our human interaction theories, play with functionality that echoes most with millennial demographic and come up with a framework that would truly solve problems. And even when we had started to build social networks on it, we never ceased development. We are adding more features, security measures and tracking software to make it better each day.

Social network development challenges & our approaches

  • Social networks handle unlimited terabytes of user data that’s often at risk.

  • We made data security a top priority while building the social network framework.
  • There’s a plethora of social networks. How can we keep finding interesting ways to make each one of them stand out and yet relate with users?

  • We would make the framework so comprehensive and customizable that it would allow us to easily play with functionality and features.

  • There’s so much social network data that our clients have that it should be put to good use without breaching privacy.
  • Exceptional analytics would always be the strongest aspect of our framework. We will keep building algorithms for creating insightful social networks.

Client Stories

I am a soccer fan and I have a sports brand that’s built around soccer. I want to engage all of my customers and potential customers on a social network platform for deeper insights and better sales.

I want to build a platform for a niche social group in order get valuable insights about that community.

I just want to engage employees on a meaningful platform to share ideas, bring in more accountability to their work and engage in innovation.

I own an auto-company. And I want to get superior customer insights so my car brand becomes a symbol of social status.

What did we do?

Team Vinfotech engaged in brainstorming ideas along with studying world’s best social network success stories.

Kickstart

Market Research

Conducted a deep study of as many as 1,000 existing social media apps focussing on various subjects.

Engaging with users

We then studied the user demographics using these social media apps for various purposes, the features that were more or less popular and the gaps. That helped us visualize the framework we were building.

Business assessment document

We consolidated the finding of entire market research and user engagement results into a high-impact document.

Creative development workshop

We conducted a creative interaction with our clients over a period of time creating user profiles, personas and scenarios, which drastically propelled clarity of work and instilled confidence in our team.

Wireframing

We follow design-thinking methodology to wireframing. After an intense creative development workshop with our team, we accepted and rejected several wireframes. We mixed, matched, added, deleted and combined various elements before finalizing the wireframe.

User interface design

Our designers were constantly given feedback from users and clients apart from being guided by customer relation and brand management consultants within our team.

Front-end development

We prepared a working prototype without database to give the feel of a working model, to check on the application flow.

Development

We developed an entire social network framework with easy sharing facilities to come to what it is today.

Testing

After testing the product first internally, we launched the beta version for users to test.

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